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Lädt ... Doublespeak: From Revenue Enhancement to Terminal Living : How Government, Business, Advertisers, and Others Use Language to Deceive You (Original 1989; 1990. Auflage)von William Lutz (Autor)
Werk-InformationenDouble-Speak von William Lutz (1989)
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Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn't. In this lively and eye-opening expose, originally published in 1989, linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or "bureaucratese," and inflated language—showing how each is used in business, advertising, medicine, government, and the military. In this seminal book, Lutz articulates that the goal of doublespeak is "to distort reality and corrupt thought." Keine Bibliotheksbeschreibungen gefunden. |
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Google Books — Lädt ... GenresMelvil Decimal System (DDC)427.973Language English Historical and geographic variations, modern nongeographic variations of English Geographic variations North America United StatesKlassifikation der Library of Congress [LCC] (USA)BewertungDurchschnitt:
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