Porter Erisman
Autor von Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business
Über den Autor
Porter Erisman worked as a vice president at Alibaba Group from 2000 to 2008, joining the company just as it moved out of founder Jack Ma's apartment. Erisman is also the bestselling author of Alibaba's World: How a Remarkable Chinese Company Is Changing the Face of Global Business. An expert on mehr anzeigen e-commerce in emerging markets, he has consulted to e-commerce companies in Africa, Asia, and Latin America and has spoken at high-profile industry events in more than thirty countries. He lives in Shanghai, China, and Tokyo, Japan. weniger anzeigen
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Alibaba's World: How a Remarkable Chinese… von Porter Erisman
A fascinating look at China's global eCommerce giant Alibaba from the late 1990s to 2008 through the eyes of its expat international PR representative. From the battle with eBay to its partnership with Yahoo, Erisman -- who previously told this story in the documentary Crocodile in the Yangtze -- gives an intriguing perspective that is both ultimate insider and cultural outsider. Recommended. Review based on digital galley received from the publisher via NetGalley.com. (93)
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