Viktor Mayer-Schonberger

Succinct introduction to big data, its trends, applications, implications, shortcomings, and future. Enlightening anecdotes. No brain numbing gobbledegook!

finally got back to this; might be a little dated, but still worth the read.

Great overview on the "big-data" heuristic approach, with many case study and a clear analysis of all its practical, philosophical end ethical implications.

This book has been sitting in my Kindle queue since publishing in 2013. Still holds up--but not a lot beyond talking at the high-level what can and has been done with big data. I didn't learn anything new.