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Lädt ... Rise of the Machines: Human Authors in a Digital World (2013. Auflage)von Kristen Lamb (Autor)
Werk-InformationenRise of the Machines--Human Authors in a Digital World von Kristen Lamb
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Get the book that has best-selling authors buzzing over the new age of publishing! ********* Here we are-the future is now. The machines have taken over. Everything is computerized. People no longer talk, they text. What number do we have to press to get a flesh and blood HUMAN? It's easy to feel like we're losing our humanity when surrounded by computers, cell phones, and text messaging, but here's the good news: The same machines that seem to be stealing our humanity also have the power to restore it. Yes, you read correctly. The more we embrace technology, the more distinctly human we can become. The new author in today's publishing world is a cyborg of sorts-part human, part machine. The machine part allows us to compose series of words, copy them, email them, and then send them across the globe with a push of a button. We can research faster and more accurately than ever before. We can communicate with people all over the planet real-time and virtually for free. The new power technology has given writers has made us, in effect, superhuman. Branding has broken free of marketing's shackles and merged with personal identity. If we want to thrive in our new environment, we need to adapt, to apply technology as an extension of our humanness. This is not a book to teach you 1,000 ways to blast people with advertising. The WANA Way is different than anything you've likely encountered. It is constructed using the timelessness of art, blended with the strength of human relationships. Platforms are more than a zillion ways to try to part readers from money; they are living works of art and meshed with the soul of the writer-artist. The machines are rising, but humans were here first. ******* WHAT OTHERS ARE SAYING: "For writers, the purchase price of Kristen Lamb's Rise of the Machines should easily become the best investment you'll ever make for your writing career. In Kristen's brilliant and easy-to-grasp book, not only will you learn how to become a successful marketer of your work-whether it's published by a legacy press or self-published-and achieve significant and ever-increasing sales of your work, but you'll learn how to without spending hours and hours each week to do so. Rise of the Machines is the standard-the cutting edge." -- Les Edgerton, award-winning author of HOOKED and FINDING YOUR VOICE "In Rise of the Machines, Kristen Lamb has provided an invaluable compass for navigating the uncharted waters of 21st century publishing. I pity the writer working today who doesn't take advantage of the wealth of valuable insights and breakthrough methods contained in these pages." -David Corbett, award-winning author of THE ART OF CHARACTER Keine Bibliotheksbeschreibungen gefunden. |
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Google Books — Lädt ... GenresMelvil Decimal System (DDC)302.231Social sciences Social Sciences; Sociology and anthropology Social Interaction Communication Media (Means of communication) Digital mediaKlassifikation der Library of Congress [LCC] (USA)BewertungDurchschnitt:
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Filled with solid advice and action items to put you on the right track—and keep you accountable—I was able to quickly identify weak points in my author platform (some of them blatant potholes). As Kristen notes, “Platforms are constructed from social sites + content + authentic interaction.” I’ll admit, I had to chuckle as I was typing that last bit—I looked up at my Twitter feed to find at least a dozen “Buy my book!” tweets zipping by…authentic, indeed! :)
By the time I finished devouring this book, I had marked up so much great info that I had to go back through and assign different colored tabs to keep track of action items vs. key points vs. awesome quotes.
I can’t recommend this book enough. It is definitely something you will refer to—if not reread a second or third time—throughout your writing journey. Good stuff, Kristen! ( )