Electronic business over the Internet is revolutionising commerce, and this definitive guide to eBusiness cuts across a number of disciplines to explore the key technical aspects such as security, catalogues and payment systems. It also includes guides on the frequently overlooked areas of supply chain automation and integration of existing systems. The book balances its technical depth with a clear and practical analysis of market models enabling the reader to deploy the available technology effectively and appropriately. * Covers supply chain integration and customer to supplier trade * Complete exposition of payment and trust, security and integration of current systems * Gives a blow-by-blow account of building on-line sites * Develops specific trading models that provide a blueprint for a prospective eBusiness person along with advice on their implementation Primarily aimed at planners, engineers, managers and developers in the IT, multimedia and on-line industries. Recommended reading for students in computer science, electrical and electronic engineering, IT and telecommunications.