This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1917 Excerpt: ...may be seen to advantage in the better periodicals 18 Point 10A$160 19a$170 $3 30 10 Point 18A$120 35a$130 $2 50 HANDSOME TYPE DESIGN Sought Better Typography Printers should give type styles their Discerning printers Will note close and studious consideration if i j /ff i they expect to interest their patrons, ttie OeaUty OJ tniS itallC letter both old and new, any length of time 14 Point 15AS140 29a $160 $3 00 8 Point IDA $105 38a $120 $2 25 CHARMING RESULTS PROCURED THE Bodoni Bold Italic A Winner _r..-, -It seldom ever pays to keep type standing. Keep your printing plant modern by Not only do you tie up money in, ype that the acquisition of the lute American "kvt landing, but your compositors are. j. compelled to search for sorts, and the time type creations ana printers requisites they will spend hunting for them u wasted 12Point 16A$130 31a$145 $2 75 6 Point 24AW90 48a$110 $2 00 EFFICIENCY AND MODERN METHODS PRESCRIBED There are no better judges of the pulling pouter of type in commercial use than the foremost printers, if one were in a strange city and desired some printing, his first thought TYPE FASHIONS INCREASE PROFITS Changing fashions put many dollars into the hands of manufacturers and printers TMuld " fi-d a p""r vfc r/ H, No one hnotes belter than he the importance of having the everywhere $123456 7890 the year round type message exactly $1234567890 right to reap results For other membcrx of the Bodoni Family nee pages 6K-75 and S7H-J9S of the American Specimen Book of Type Styles (19121 Bodoni Bold Italic in Display Located In The Heart Of The Shopping And Theatrical District Of Providence Hotel Bair One of the few hotels in Rhode Island enjoying alike the patronage of the general public as w...