Über den Autor
Susan M. Weinschenk has a Ph.D. in Psychology and is the Chief Behavioral Scientist and the CEO at The Team W, Inc. She is a consultant to Fortune 1000 companies, start-ups, governments and non-profits. Dr. Weinschenk is also an Adjunct Professor at the University of Wisconsin.
Werke von Susan M. Weinschenk
100 Dinge, die jeder Designer über Menschen wissen muss - Leitfaden für Web-und Print-Designer, Psychologie gepaart… (2011) 399 Exemplare
How to Get People to Do Stuff: Master the art and science of persuasion and motivation (2013) 79 Exemplare
Como Convencer as Pessoas a Fazer o que Você Quer. 140 Estratégias Simples Para Dominar a Arte da Persuasão (Em… (2015) 3 Exemplare
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Wissenswertes
- Geburtstag
- 1953-12-24
- Geschlecht
- female
- Geburtsort
- Syracuse, New York, USA
- Berufe
- Behavioural Scientist
Consultant - Organisationen
- Weinschenk Institute
Mitglieder
Rezensionen
100 Things Every Designer Needs to Know About… von Susan M. Weinschenk
Would recommend this one for designers, marketers. Yet, it should be a good book for everyone who want to understand about human behaviors and thought process.
Nogal oppervlakkige behandeling van op zichzelf interessante thema's rondom usability. Maar als het interessant wordt, houdt het alweer op. voelde ook alsof ze heel geforceerd onderwerpen in het boek heeft geschoven om aan het magische aantal van 100 te komen, en niet omdat ze echt belangrijk zijn.
Should probably read it again, some pretty great facts about people.
One more excellent book of S. Weinschenk. As always, very documented, easy to read, structured. I've read a lot about this theme before, but I still found many new tips here.
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