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Lädt ... From an Idea to Nike: How Marketing Made Nike a Global Successvon Lowey Bundy Sichol
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Melde dich bei LibraryThing an um herauszufinden, ob du dieses Buch mögen würdest. Keine aktuelle Diskussion zu diesem Buch. This book does a fantastic job of exploring the basics of business and marketing through the story of Nike. Perfect for later-elementary to younger middle school students. The author has included intriguing illustrations along with fun facts to help readers move along. I suggest this book for any students interested in the history behind one of the successful companies of our modern times or any student in need of a lesson in marketing for financial literacy. Zeige 3 von 3 keine Rezensionen | Rezension hinzufügen
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"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover. Keine Bibliotheksbeschreibungen gefunden. |
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Google Books — Lädt ... GenresMelvil Decimal System (DDC)338.7Social sciences Economics Production Business EnterprisesKlassifikation der Library of Congress [LCC] (USA)BewertungDurchschnitt:
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I loved this book because it says how nike started out from an idea of faster slimmer shoes to a whole company founded anywhere today.the book states what the character phillip wanted and how he accomplished his goal. For me it proves that even if you have and idea stick with it. And do whatever you can to accomplish it. Lego and other companies were like nike. They started as an idea. But grew to what we know today. It was also nice to learn some nike history.