If you are ready to take the next step in expanding your professional development, are willing to acknowledge your own authentic style, and have some information to impart to your colleagues, then let writing pro Walt Crawford give you a head start on your writing career. Proceeding matter-of-factly, he dissects what it really takes to write for library colleagues, countering traditional "received wisdom," while questioning the "powers that be." Whether you're on a tenure track and want your articles to offer more pleasure than pain, or just have something to share with colleagues, these suggestions will guide you in making both your writing and speaking inform, explain, illuminate, synthesize, reveal, and entertain your audience.