I was introduced to Mark Sisson's Primal Blueprint & his blog MarksDailyApple a few months ago and finally got around to borrowing the book via interlibrary-loan. The Primal Blueprint encourages us to look at, learn from, and be inspired by our ancestors circa 10,000 years ago through the archetypal primal man Grok as compared to the archetypal american family the Korgs. The book is an enjoyable read due to Sisson's casual writing style, jokes, and pop-culture references. Very technical material is covered in a way that is easy to understand. I would have liked to see more citations since most in-text references seemed vague or absent although one chapter was loaded with end-notes. ( )