Ever wondered how Karl Marx might have pitched Coca-Cola? What kind of sales tactic Wait Whitman would have hit on to sell Fab laundry detergent? Or how Shakespeare would have plugged Shout stain remover ("Out, out, damn spot!")? Wonder no more, because Joey Green has tackled these advertising gems and many more -- including Kafka's Raid Kills Bugs Dead and Nietzche's musings over Where's the Beef? So whether it's Herman Melville on Tidy Bowl or Robert Louis Stevenson poring over Dr. Pepper and Mr. Hyde, you'll find a unique cultural and literary experience here on every page!